Born in Argentina. At the age of 4 he accompanied his parents into exile in Israel. At the age of 7 he arrived in the Catalan town of El Masnou where he attended public school. At a young age, he started to work for media while studying economics at the University of Barcelona. He soon discovered the magic of radio in local radio stations in Barcelona. He worked for more than a decade as a scriptwriter and presenter of the musical TV programme Sputnik, on Canal 33 (Televisió de Catalunya), he fell in love with the digital revolution that the Internet represents, turning all people into potential media. He holds a Master’s degree in Radio Business Management (UAB). He has travelled around the world with his backpack, telling about it in his blog and sharing it on his networks. He has worked in TVE, Ràdio4-RNE, TVC, Los40, Catalunya Radio, iCat, SER Catalunya and is a founding partner of scannerFM, the first online radio with Ondas Award.

He currently directs and presents 2040, the podcast about the future on PRISA Radio, co-presents and is the scriptwriter of Tierra a la vista, the ecology, environment and sustainability podcast on Cadena SER, and livens up the working day with the same old songs every day from 11am to 3pm on LOS40 Classic.