Solé Rototom Reggae Beach, the official beach bar of the Rototom Sunsplash festival, advances its landing on the Gurugú beach in Castelló to offer, from March 28, in the middle of Easter, its agenda of leisure, culture, gastronomy and environmental awareness.
The early start of the season, which will last uninterruptedly until September, “has been a joy, we do not have any record at this time and it is a challenge; for many years we have been asking for a longer season to improve the working conditions of the staff, there was demand and we are in an area that needs a boost and deseasonalize tourism,” explains the manager, Enrico Grossi. “Hopefully it will set a benchmark for the future,” he adds, in the midst of setting up the establishment.
A work against the clock to give shape to the emblematic space, which repeats the structure and will again revolve around a transformable container with naive decoration “reminiscent of the tropical beach bar in Jamaica”, the birthplace of the musical genre that is “our hallmark”.
Dj Fonki Cheff will be in charge of encouraging this reggae spirit, but also – in his usual eclectic spiral – funky, soul, rumbero and boogaloo with nods to disco music, Dj Fonki Cheff day, this Thursday, March 28, starting at 8:00 pm.
Pizzas, milkshakes, refreshing cocktails, zero kilometer cuisine “and the joy that distinguishes us – says Grossi – will mark the menu of Solé Rototom BeachThe eleventh edition of the event will feature “many events and activities focused on family audiences,” he says, with sustainability at its core.
Precisely the sign with more ‘love’ of the coast of Castellón, and gateway to Solé, reflects the commitment of the beach bar for solar lighting. “The sign runs entirely on solar panels, and 85% of the facility has led mirror lighting with solar panel,” he explains.
“Solé Rototom Beach has achieved two distinctions as a Destination of Tourist Quality and Tourist Sustainability, being the first beach bar to obtain it in the Valencian Community and the second in Spain, and with this reference, we can only continue to deepen in environmentally friendly policies in the day to day of our activity,” says Grossi. “Two certifications that go hand in hand, in addition, with the blue flag that is awarded every summer to this beach.”
Social commitment remains a pillar of the project, which continues to forge ties with the Down’s Syndrome Foundation to incorporate people with functional diversity into the workforce. In this sense, the manager comments that “since the opening, this March, of Solé City in Castelló, Solé’s ‘urban brother’, we have been working on the idea of promoting employment stability for this group”.
Solidarity also returns as an indisputable axis, through the promotion of sporting events in support of different causes, among them the paddle surf crossing for cystic fibrosis research. “We will be adding new challenges, combining sport, leisure at the beach bar and fundraising to promote research into diseases and collaborate in other types of charitable projects.”
The fusion of sport and beach will also be reflected in this corner of the Gurugú on June 1 and 2 with the Wind Festival, organized by the association Adepla and will tour the entire coastline of Castellón.
In August, and while waiting for new details about the leisure, sports and cultural program of the beach bar, Solé will become a satellite stage of the international reggae festival Rototom Sunsplash -from August 16 to 21- by the hand of the Sunbeach.
